An indestructible success

In 2013 Nadella Srl celebrated 50 years of history, even if in reality the Nadella Group has been on the market for more than 80 years. In fact, in 1963 the Italian commercial branch of the French parent company of the same name was opened in Milan, specializing in the production of needle roller bearings.

Subsequently, the Italian Nadella began to orient itself on the design and construction of its own product lines, eventually coming to conceive a whole series of innovative solutions concerning the world of industrial handling. Throughout its history it has become part of industrial groups such as Timken, Torrington and SNR, before returning to being independent in 2005.

To date, Nadella has about 200 employees and collaborators in Italy, Germany, China and the United States and relies on a widespread sales network spread across the globe.

As explained by the director of the Italian branch, Eng. Livio Marchiori:

"Nadella has started a new development path, based on the great potential of the components business, on her long experience in design and production and on an extremely large and loyal clientele.

We are present in the main markets and we serve the iron and steel industries, machine tool manufacturers - for sheet metal, marble, glass - and that of machines for the production of rubber. The ability to serve such diverse applications with the right product is our strength.

In recent years, in particular, our efforts have focused on a production reorganization, with substantial investments in machines and new management software, which have allowed us to improve service standards and significantly reduce delivery times, not only for the wide range of standard products in the catalog, but also for customized products.

The high level of services and solutions we offer allows us to retain customers for many 5 years. Today, Italian companies tend to no longer plan orders in the long term: the most competitive companies are in fact able to guarantee the best quality in a short time.

In recent years we have increased our staff with the inclusion of qualified young people, strengthening all company areas: the Customer Service to follow foreign markets, production and the technical office, new Area Managers and Application Engineers to strengthen the foreign network. . We have also increased Supply Chain Management to optimize and harmonize procurement and production processes, thus also improving customer service.

Thanks to the collaboration with the centers of excellence of the Politecnico di Milano, we are developing interesting projects in the application of linear and curved movement. We have enriched the product offer with new materials, such as the range of curved stainless steel guides (Multi-Motion-Line family); solutions, the latter, which until a few years ago were only available in steel, or on request, with long delivery times.

Thus, since 2014 Nadella has also been able to supply guides, wheels and trolleys in stainless steel in a few days. Of course, there is always the possibility of customization with the aim of adequately serving a very demanding clientele, which in the past even went so far as to make these driving components themselves, with considerable time and costs ".